New Life Christian Store to Close Saturday - - ABC13

New Life Christian Store to Close Saturday


Lynchburg, VA - A store that's been in our area for more than two decades is closing its doors. New Life Christian store in Lynchburg will close Saturday.

Owner Jim Whitaker says it's a result of competition and a change in customer loyalty. He says folks are now shopping at new bookstores or buying online.

Whitaker admits that closing was a hard decision to make, but business has been tough the last three years.

"My biggest concern is for independent retail in our city and across the nation because if the consumer doesn't support independent retail, independent retail goes away," said Whitaker.

Whitaker has marked everything half off or more and everything must go - including furniture.

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