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SOURCE Zebra Technologies Corporation
Zebra Commerce Expands to Offer Additional Mobile Solutions Supporting Engagement, Efficiencies and Insights Across Retail Operations
LINCOLNSHIRE, Ill., Jan. 9, 2014 /PRNewswire/ -- Zebra Technologies Corporation (NASDAQ: ZBRA), a global leader in products and solutions that provide real-time visibility into organizations' assets, people and transactions, today announced it has expanded the Zebra Commerce brand and will be showcasing its latest retail solutions at the National Retail Federation's (NRF) Annual Convention 2014 beginning on January 13, 2014. Featured at booth #1419, the latest additions to Zebra's retail portfolio demonstrate Zebra's commitment to providing a spectrum of solutions that support a broad range of retail operations from distribution centers to back-of-store management to customer engagement on the store floor.
"We are excited to demonstrate how Zebra's offerings for our retail customers have evolved in the past year, and how we help retailers be more competitive than ever with innovative solutions that support every step in their value chains," said Keith LeFebvre, vice president of product marketing and management, Zebra Technologies. "The latest solution enhancements and acquisitions we are showcasing at NRF further solidify our commitment to the retail industry."
Zebra continues to evolve and expand its solution offering for retailers. In July 2013 the company fully integrated its investment in StepOne and launched the Zebra Commerce brand with a suite of software and hardware solutions and services targeted at mobilizing the operations of retailers and field service organizations. At NRF 2014, Zebra will showcase how Zebra Commerce has expanded, with a focus on how these solutions drive better engagement, efficiency and insight across retail operations. Booth highlights will include:
In addition to showcasing solutions during the convention, Zebra will be hosting a "Big Idea" session at the event on Monday, January 13, 2014, at 9:15 a.m. Eastern Time, titled "Closing the Consumer Expectation Gap: Enabling Mobile POS." Led by Zebra's Todd Berner, vice president of Zebra Commerce and Nick D'Alessio, retail global practice lead, the session will provide insights into how retailers can close the gap between consumer expectations and retail performance with the use of mobile point-of-sale solutions.
For more information about Zebra Commerce solutions in Mobile POS, Mobile Payment or Retail Operations, please contact ZebraCommerce@zebra.com or visit www.zebra.com/zebracommerce. Follow Zebra at NRF (@ZebraTechnology and @ZebraRetail) and use the hashtag #WalkWithZebra.
About Zebra Technologies
A global leader respected for innovation and reliability, Zebra Technologies Corporation (NASDAQ: ZBRA) offers technologies that give a virtual voice to an organization's assets, people and transactions, enabling organizations to unlock greater business value. The company's extensive portfolio of marking and printing technologies, including RFID and real-time location solutions, illuminates mission-critical information to help customers take smarter business actions. For more information about Zebra's solutions, visit www.zebra.com.
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